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B2B Digital Marketing Benchmarks 2017

Sophie Pitcher

A recent Hubpot report showed that generating traffic and leads is the biggest marketing challenge companies are facing. This infographic shows the latest marketing stats and trends, which are important considerations for any inbound marketing strategy aimed at generating more traffic and leads. From understanding how consumers are searching for information to how marketers are expanding their reach with social media—the stats below need to be remembered for B2B digital marketing throughout 2017. 

 

Benchmarks.svgReferences:
The Ultimate List of Marketing Statistics (Source: https://www.hubspot.com/marketing-statistics)
Email Marketing Benchmarks (Source: https://mailchimp.com/resources/research/email-marketing-benchmarks)

 

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